Turning Interest Into Business

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Hi Friends,

Hope you are having a great day so far.

This week I was invited to Harvard Business School to participate in a class on Branding led by Professor Rohit Deshpande. He presented his case study on the Branding of Yoga which included an overview of my business and Bikram’s business. It was quite humbling to be guided around the campus by Rohit, accompanied by my Harvard grad / super smarty pants husband / ride, Mike on a day that eyes and ears were tuned into how I’ve build what I’ve built and my plans for the future.

With the intention of helping myself get connected and expand, and helping others do the same, I’ve developed two brands around doing just that. I set the intention and went along for the ride. Through perspective of ease, fun, and open source sharing, my interest has turned into business and a brand.

Stepping outside of my usual communications of how can I help through yoga, healthy eating, and meditation, (oh and I can’t forget fun with knitting), I feel compelled to offer what I can about following your intuition and building sustainable business out of your interests. I have the big luck of being surrounded by many great heros of mine, and the opportunity to soak up some wisdom, reflect on possibility, and put ideas into action. It doesn’t feel right to keep that all to myself.

Last week I was asked to speak at Women in Strategy conference in New York, where i gave a talk on Intuitive Business building. I had a ton of fun connecting with the audience of leaders in business. A woman who holds a big position at a large corporation raised her hand and asked advice on how to turn something she loved doing in her spare time into a business. A woman who heads up strategy at NASA asked me a great question about how to convince men in the corporate environment to practice yoga. The look on these women’s faces told me loud and clear there was an opportunity and an interest in me sharing my experience with the goal of helping others expand.

By the way, the best way to convince a man, either in the corporate world or not, to practice yoga, is to tell him it will make him win at whatever he wants most. If it’s sports, range of motion, makes him faster so he can beat his opponent and he’ll also have a fierce mental sharpness his opponent will not enjoy. If it’s business he’ll gain the view the astronauts gained when they went towards the moon. They realized the value in the mission wasn’t going toward the goal, it was looking back at the Earth, our home, and reflecting on the radical perspective of interconnectivity. Also, they will get stronger, look younger, and have a better body than other men who don’t practice. That usually works.

Here is where You come in.

Do you have a burning question about how to turn your interest into business? Are you making a business out of something you love but need some help to kick it into high gear? I’ve learned some interesting perspectives along the way in my own personal journey, and from learning from my mentors and friends.

I’m offering a one-on-one skype session to one of you with me to discuss your strategy. No cost. No strings. Only intuition.

How to get it.

Subscribe to the newsletter if you’re not already.

Leave a comment in this video and let me know why you’d like to skype about turning your interest into business.

I’ll pick someone and announce the skype receiver next week!

We’ll schedule a time and skype it up!

xo Tara

 

About Strala Yoga Training

Strala combines the movement and healing wisdom of tai chi with the form vocabularies of yoga, tai chi, qigong, and Traditional Chinese and Japanese Medicine, to help people release stress, move easily through challenge, and live radiantly inspiring lives.

It begins with a mindset, that says our best way to get where we’re going is to feel good along the way. It also works miracles for whole health, helping us to find ease in our bodies and minds, and create the right conditions both for healing and optimal performance.

In our Strala Yoga Training Courses, you learn to shape your destiny on every level that counts, from your psychology, chemistry and neurology, to your chromosomes and even gene expression. The unique set of skills you develop – for connecting with yourself and others, unblocking your energy, healing what needs healing and accomplishing challenge with ease – uncovers your ability to create the life you want, and be an inspiring leader to the people around you.

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